Podcast · Biznes w Internecie
Marketing grounded in practice and results
We talk about what works in marketing and sales, drawing on real projects, campaigns and day-to-day work with clients.
Latest episode
Topics
What we talk about
- 01
Selling in e-commerce and services
Concrete tactics and strategies for growing sales volume in online stores and service businesses.
- 02
Campaigns: what works and what flops
We break down what really works in paid campaigns and what simply burns budget, with real mistakes and real wins.
- 03
Decisions driven by data
No more guesswork. We show how to read analytics, draw conclusions and make sound business decisions.
- 04
Working with an agency, behind the scenes
An inside look at what a healthy, results-focused agency–client relationship should look like. No sugar-coating.
- 05
Where your budget leaks
We point to the critical spots where companies waste the most marketing money, and how to plug those gaps right away.
Where to listen
Watch or listen wherever you are
YouTube
Watch full episodes on video, with our reactions and slide walkthroughs.
Watch on YouTubeSpotify
Listen to the audio version on your commute, at the gym or on the road.
Listen on SpotifyApple Podcasts
Made for the Apple ecosystem. Download episodes to your devices.
Listen on Apple Podcasts
Episodes
Selected conversations
Episodes are recorded in Polish.
Zalety i wady modelu wyłącznej dystrybucji - biznes, operacje i marketing
Jaki hosting wybrać dla Twojej firmy? Hosting współdzielony, VPS, czy serwer dedykowany?
Who it's for
For people who invest in marketing
We created Biznes w Internecie for business owners, marketers and people responsible for sales who want a clearer picture of what actually works in marketing, and to make decisions based on experience rather than guesswork.
If you invest in marketing and care about results, you'll find context, examples and a practitioner's perspective here.
Business owners
Who want their ad budgets to work harder.
Marketers
Looking for proven strategies and benchmarks.
Sales directors
Focused on tightening lead and conversion processes.
Hosts
Who's behind the podcast
Day to day, we work with companies that want to grow and sell more. The podcast is an extension of that work.
Robert Przybysławski
CEO / Analysis Specialist
Works with companies on marketing strategy and scaling what works. Connects marketing to the business, without needless theory.
Klaudiusz Lepich
Marketing Technology Specialist
Focused on performance and delivering results. Analyses, tests, optimises and says plainly what makes sense and what doesn't.
Tomasz Lipka
Account Manager
Owns the technical side of projects, from store architecture to integrations and automation. Translates technology into the language of business decisions.